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NeverFade paint, warranted to last 15 years against fading, has been named a winner of the 2010 Most Valuable Product (MVP) Awards presented by Building Products magazine. Manufactured by APV Engineered Coatings, NeverFade professional exterior paint is formulated with Kynar Aquatec polyvinylidene fluoride (PVDF) to make it resistant to fading, algae, fungus, stains and abrasions.

According to editors at Building Products magazine, the 31 nationwide winners of the 2010 Most Valuable Products Awards were selected by a panel of independent judges “for their innovation and value to the contractor and consumer.” NeverFade paint was introduced to the marketplace in early 2010 and became instantly popular with professional painters and contractors.

“While the residential construction industry sees hundreds of new products introductions each year, the MVP winners stand apart for their thoughtful design, smart technologies, or even pure wow factor,” said Jean Dimeo, editorial director for Building Products and ebuild.com. “In a struggling economy, it’s innovations like these that can help contractors woo customers, save time and money, and surpass the competition.”

APV Engineered Coatings worked with Arkema, Inc. to create NeverFade paint. Kynar Aquatec is dispersed into the water-based formula for NeverFade paint, so VOCs are drastically reduced, making NeverFade. The homopolymer in Kynar Aquatec is a tough, engineered thermoplastic that offers a balance of properties. As a result, NeverFade paint withstands harsh thermal, chemical and ultraviolet environmental conditions. In essence, it resists abrasions, restricts the growth of mold and mildew, and will not pick up dirt.

“We created this top-of-the-line exterior paint with ultraviolet blockers and high quality pigments mixed with fluoropolymer resin to prevent against fading and chalking,” said David Venarge, chairman of APV Engineered Coatings out of Akron, Ohio. “To show our confidence in this product, we provide an unprecedented 15-year warranty against fading. In the unlikely event that someone is obliged to apply the warranty, we will provide the replacement of the product and payment for job-related labor costs.”

Available nationwide for use on both residential and commercial projects, NeverFade may be applied to vinyl siding, PVC, wood, aluminum siding, stucco, masonry and fiber cement surfaces. Since each paint order is custom made, NeverFade is available in an unlimited number of colors.

APV Engineered Coatings was founded in Akron, Ohio in 1878.

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