Dow Coating Materials announced today a price increase for all acrylic and cellulose based products sold to the architectural coatings, industrial coatings and traffic paint industries, effective September 1st 2010 or as contract terms allow.

The following conditions apply:

Acrylic based products, including pure acrylic and styrene-acrylic emulsions and vinyl-acetate-based emulsions, will be increased in Europe by 65-125 Eur/MT and in Middle East, Turkey and Africa by 85-160 $/MT.
Cellulose based products, including hydroxyethyl cellulose, hydroxypropyl methyl cellulose, carboxymethyl cellulose and hydroxyethyl methyl cellulose, will be increased in Europe by 300-450 Eur/MT and in Middle East, Turkey and Africa by 380-580 $/MT.
These increases are necessitated by the continued cost escalation of key raw materials used to manufacture these products, combined with tightening supply conditions.

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